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Advisory Panel

The Cargill BeefUp Sustainability Advisory Panel consists of seven founding members who bring decades of experience across the food supply chain, the scientific community and beef industry. This group of experts provides strategic insight, collaboratively helping to shape BeefUp Sustainability’s current efforts and actions in the areas of grazing management, feed production, innovation and food waste, while serving as a guide as we progress towards our goal.

Jason Anderson, Power Genetics

Jason Anderson is a founding partner and President at Power Genetics Company, with a lifelong passion for the industry. His family’s history in beef production dates back five generations in Nebraska, and his children are continuing the legacy with roles in family-owned entities. In addition to his leadership role at Power Genetics, Jason is also a licensed commodity broker. Prior to his current role, Jason also worked at Land O’Lakes.

Marcia DeLonge, Ph.D., Union of Concerned Scientists

Dr. Marcia DeLonge is the research director and senior scientist in the Food & Environment Program at the Union of Concerned Scientists (UCS). Marcia conducts scientific research and analyses identifying practices that lead to healthy, sustainable food and farming systems. Her work seeks viable opportunities within agriculture to both adapt to and mitigate climate change. Before joining UCS, Marcia was a postdoctoral scholar at the University of California, Berkeley where she worked on a multi-stakeholder project seeking climate change solutions on grazing lands. She received her PhD in Environmental Science from University of Virginia in 2010.

Erik Jacobsen, AgReserves and Deseret Ranches

Erik Jacobsen is Vice President of the AgReserves cattle division, where he is responsible for ranching and feeding operations throughout North America, as well as overseeing long-term land-use planning at Deseret Ranches of Florida. Prior to his current role, Jacobsen served as general manager of Deseret Ranches of Florida. He has also served as president of the Florida Cattlemen’s Association, and on various committees of the National Cattlemen’s Beef Association.

Ashley McDonald, National Cattlemen’s Beef Association

Ashley McDonald is the Senior Director of Sustainability for the National Cattlemen’s Beef Association. She is also the Executive Director of the U.S. Roundtable for Sustainable Beef (USRSB). She holds a degree in Agriculture Economics from University of Missouri and a Juris Doctorate degree from George Mason University School of Law in Arlington, Virginia. Previously, Ashley has served as NCBA’s Environmental Counsel as well as Missouri Farm Bureau Federation’s Director of State Legislative Affairs lobbying the Environmental Protection Agency, the Missouri legislature, and Congress on behalf of farmers and ranchers.

Lesley Mitchell, Ph.D., Forum for the Future

Dr. Lesley Mitchell is Forum for the Future’s Associate Director for Sustainable Nutrition. Lesley leads Forum’s global work on food, with an expert team covering innovative topics including the future of protein, sustainable animal feed and regenerative agriculture. She is an animal welfare scientist with over 15 years’ experience of strategic leadership in food policy and research roles with international animal welfare NGOs. She previously directed an independent consultancy, Good Food Futures Ltd., and has worked across a range of international environments to promote large scale change toward sustainable food and farming, from the United Nations Food and Agriculture Organisation to international animal welfare NGOs and with meat and dairy farmers in Latin America, China and Europe.

Lisa Sweet, World Economic Forum

Lisa Sweet is the Head of Future of Protein, COVID Response and Food-Health at the World Economic Forum (WEF). Within the Future of Protein, she is responsible for platform development and multistakeholder partnerships to support three pathways of action: accelerating alternative proteins, advancing current production systems and driving consumer behavior/demand shifts. Since 2011, she has held several positions within the World Economic Forum including Head, Business Strategy and Engagement for the Centre for Global Public Goods and Head, Agriculture, Food and Beverage Industries. Prior to the WEF, she served as the Associate Director of Strategic Planning for the United States Olympic Committee. There she was responsible for long- and short-term strategic planning and an adviser to the Chief Executive Officer and Executive team on strategic initiatives including novel marketing agreements, Olympic bids, and revenue allocation negotiations with the international community. Lisa earned a Bachelor of Arts in Political Science from Yale University and an MBA in Marketing from Kellogg School of Management at Northwestern University.

Bob Weaber, Ph.D., Kansas State University

Dr. Bob Weaber is a professor and cow-calf extension specialist for the Department of Animal Sciences and Industry at Kansas State University. Weaber serves as faculty coordinator for K-State’s Purebred Beef Unit and one of the managing faculty in the Beef Cattle Institute. He travels extensively in the U.S. and internationally speaking on beef cattle genetic improvement and management issues. The focus of his extension and research programs have been to broaden the availability, use and understanding of genetic selection tools (Expected Progeny Differences, DNA markers and selection indexes) as well as performance data collection schemes implemented by cattle producers. Recently those activities have addressed beef value chain sustainability issues including cow-calf production system modeling and genetic improvement systems for feed intake/efficiency. Previously, Bob was Extension Specialist-Beef Genetics at the University of Missouri (MU) and has coordinated breed improvement activities at two major U.S. beef breed associations.